Bellagala is an upscale, wedding services boutique based in Saint Paul. They offer a total of nine wedding services, and engaged couples are able to tailor their custom packages to include exactly what they need, at a price-point that is right for them.
While working at Bellagala, I had the privilege to guide couples through the artist and vendor-selection process, in order to determine who would pair well with them. This process of consulting-based sales completely blew my mind. Once I had the opportunity to really dig into each of the services, I learned absolutely everything I could about: Photography, Videography, DJ, Live Music, Floral, Event Planning, Hair & Make-up, and the professionals who honed those skills; in order to be the true expert my clients needed. Including the professionals who worked for competitor companies.
It was my experiences at Bellagala that solidified my need to build trust and reliability between myself and my clients, in order to ensure I was doing everything in my power to make the planning process go smoothly for them. I even learned how to accept that not all couples were meant to buy the services Bellagala provided. Now, I realize this sounds a bit backwards - but some of my best clients came out of referrals given by couples whom I had consulted with, and gave them my honest opinion on whether Bellagala would be a good fit or not.